Litigation public relations has turned from a trendy topic into a serious discipline in the legal community, playing a rapidly increasing role on the criminal law side in white-collar proceedings, also due to a greater than ever doubtful handling of media issues by some prosecutors, while continuing to have a harder stand on the capital crime side, likely for practical and also ethical reasons. A much broader range of application can be found on the civil side, either as strategic advice to top executives being in a dispute with their (former) employer, or in B2B disputes, with IP battles and private follow-on lawsuits against cartel members complementing classic areas of litigation public relations consulting in competition law, securities law, and product liability law, e.g. visual legal communications and public affairs also gain in importance especially in mega-cases which are highly complex and by definition often also political.”